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Marketing

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The recent events have caused the term “Click ‘N Mortar” to become more popular than ever among everybody from small town general stores to major retailers. It’s nothing new, Click N Mortar has been slowly being deployed, but the recent events have caused more store owners to ramp up deployment of “Click ‘N Mortar”. In a matter of a couple of months, buyer habits flipped. The conversations among digital marketing spaces in 2019 were mostly about how to take advantage of physical store traffic and using that data to create more of an omni-channel marketing experience for physical shoppers. Now,…

Google Data Studio was launched back in 2016, and most people didn’t think too much of it. They thought that Google Data Studio was one of those Google Products that were going the way of Google Goggles and that it’s not worth it to get involved. Who blamed them? Google was launching so many different products during this time period that you almost needed a spreadsheet to keep track of them. Then it came out of Beta and fully launched. It was a shock to most developers, marketers, and even the hard to crack SEO professionals. A full platform was…